Incline Village, NV…The Incline Village General Improvement District regretfully announces that Diamond Peak General Manager, Brad Wilson, has accepted a new position in Bogus Basin, Idaho as the General Manager of the Bogus Basin Recreation Area.

Brad said he is excited for his new endeavor in Idaho and the opportunity to provide strategic and operational leadership and transition the ski area into a year-round recreational area. Brad has over 30 years of industry experience in resort operations, master planning, and marketing and sales expertise.

“I’m looking forward to this new career growth opportunity. My decision to accept the position in Idaho is personal and no reflection on IVGID,” noted Wilson. “It’s been an honor to work for a terrific organization and the most conscientious group of people I’ve ever had the privilege of working with.”

Brad’s accomplishments with IVGID include, but are not limited to: Developing a competitive pricing structure at the ski area which resulted in an increase in revenue per skier and a dramatic decrease in the rates for residents; developed holiday and dynamic pricing structure; influenced the marketing and sales plan creating a consistent brand, look and feel throughout the District; and a much needed update of the Diamond Peak Master Plan.

“Brad’s leadership, vision, management skills and marketing acumen has kept Diamond Peak a top performer during a very challenging four years in the ski industry,” stated Steve Pinkerton, IVGID General Manager. “He’s also done a great job of empowering and developing his employees and ensuring a succession plan was in place for all key positions.”

Mike Bandelin will serve as the Interim Diamond Peak General Manager. Brad enthusiastically supports Mike’s elevation: “I’m confident that Mike is the very best person to handle resort operations and the next steps of the Master Plan.”

Brad’s last day as Diamond Peak General Manager is November 5th.

About Diamond Peak Ski Resort
Diamond Peak Ski Resort is North Lake Tahoe’s hidden gem. Located in Nevada’s Incline Village, the affordable, family friendly resort offers breathtaking views of Lake Tahoe, a summit elevation of 8,540-feet and a 1,840-foot vertical drop. Skiers and boarders can experience 655 acres of beginner to advanced terrain that include open glades. For more information or to check the snow report, visit DiamondPeak.com, call (775) 832–1177 or connect with Diamond Peak on Facebook, Twitter, Instagram and YouTube.

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